Disentangling Answer Engine Optimization from Platform Growth: A Log-Based Natural Experiment on ChatGPT Referral Traffic 事件

Disentangling Answer Engine Optimization from Platform Growth: A Log-Based Natural Experiment on ChatGPT Referral Traffic arXiv:2606.04362v1 Announce Type: cross Abstract: Large language model (LLM) "answer engines" such as ChatGPT now send measurable referral traffic to the open web, and a practice analogous to search engine optimization, here called Answer Engine Optimization (AEO), has emerged. Public AEO success stories typically quote large raw growth multiples, but raw referral growth is