Participatory Localization: A Social Justice Approach to Navigating Unenfranchised/Disenfranchised Cultural Sites 论文

2012Technical Communication Quarterly引用 278
Digital Communication and LanguageInnovative Human-Technology InteractionFocus Groups and Qualitative Methods

摘要

This article investigates the social justice implications of localization and reports the results of an empirical study that examines poor designer localization efforts in documentation used in marketing sexuopharmaceuticals. It argues against a top-down view of design and communication and instead advocates a participatory approach that takes into account user linguacultural, political, economic, legal, and local knowledge systems in the localization process. The article also offers suggestions to guide localization theory and practice.

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