Controlled infection! Spreading the brand message through viral marketing 论文
2005Business Horizons引用 262
Digital Marketing and Social MediaDigital Communication and LanguageMarketing and Advertising Strategies
详细信息
- 发表期刊/会议
- Business Horizons
- 发表日期
- 2005-02-01
- 发表年份
- 2005
关键词
Digital Marketing and Social MediaDigital Communication and LanguageMarketing and Advertising Strategies