Consumer engagement with brands on social network sites: A cross-cultural comparison of China and the USA 论文

2014Journal of Marketing Communications引用 227
DOI
Digital Marketing and Social MediaDigital Communication and LanguageConsumer Behavior in Brand Consumption and Identification
Digital Communication and LanguageDigital Marketing and Social MediaConsumer Behavior in Brand Consumption and Identification
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Consumer engagement with brands on social network sites: A cross-cultural comparison of China and the USA · 相关文章

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