More than Words: The Influence of Affective Content and Linguistic Style Matches in Online Reviews on Conversion Rates 论文

2012Journal of Marketing引用 718

Digital Marketing and Social MediaSentiment Analysis and Opinion MiningConsumer Behavior in Brand Consumption and Identification

Sentiment Analysis and Opinion Mining Digital Marketing and Social Media Consumer Behavior in Brand Consumption and Identification

相关技术:Sentiment Analysis and Opinion Mining

More than Words: The Influence of Affective Content and Linguistic Style Matches in Online Reviews on Conversion Rates · 相关事件

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