Identifying Customer Needs from User-Generated Content 论文

2019Marketing Science引用 494
DOI
Service and Product InnovationAdvanced Text Analysis TechniquesDigital Marketing and Social Media
Advanced Text Analysis TechniquesService and Product InnovationDigital Marketing and Social Media
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Identifying Customer Needs from User-Generated Content · 作者

J

John R. Hauser

A

Artem Timoshenko