Human baristas and robot baristas: How does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty? 论文

2021International Journal of Hospitality Management引用 231
DOI
AI in Service InteractionsDigital Marketing and Social MediaConsumer Retail Behavior Studies
AI in Service InteractionsDigital Marketing and Social MediaConsumer Retail Behavior Studies
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Human baristas and robot baristas: How does brand experience affect brand satisfaction, brand attitude, brand attachment, and brand loyalty? · 相关技术

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