Impact of social media marketing features on consumer's purchase decision in the fast-food industry: Brand trust as a mediator 论文

2022International Journal of Information Management Data Insights引用 301顶会
DOI
Digital Marketing and Social MediaTechnology Adoption and User BehaviourOrganizational and Employee Performance
Technology Adoption and User BehaviourOrganizational and Employee PerformanceDigital Marketing and Social Media
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Impact of social media marketing features on consumer's purchase decision in the fast-food industry: Brand trust as a mediator · 作者

J

Jalal Rajeh Hanaysha