AI-Based Chatbots Adoption Model for Higher-Education Institutions: A Hybrid PLS-SEM-Neural Network Modelling Approach 论文

2022Sustainability引用 223
DOIPDF
AI in Service InteractionsTechnology Adoption and User BehaviourDigital Marketing and Social Media
Technology Adoption and User BehaviourAI in Service InteractionsDigital Marketing and Social Media
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AI-Based Chatbots Adoption Model for Higher-Education Institutions: A Hybrid PLS-SEM-Neural Network Modelling Approach · 作者

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Mohammed A. Al‐Sharafi

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Ahmad Fadhil Yusof

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Noorminshah A. Iahad

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Noor Irliana Mohd Rahim